Jung-gu, where three generations become one!
Symbols
Symbol Mark
Happy Tree
The Happy Tree symbol mark signifies that Jung-gu is the center of the five districts of Daejeon, the source of the development of Daejeon, and a harmony of culture, administration, transportation, economy, and education. The dark blue color symbolizes reliability and security, the orange color symbolizes liveliness and revitalization, and the green color symbolizes cleanliness and beautiful culture.
Explanations of the Colors
- Form: Happy Tree
- Colors: The dark blue color symbolizes reliability and security, the orange color symbolizes liveliness and revitalization, and the green color symbolizes cleanliness and beautiful culture.
Dark blue Orange Green
- The center of the five districts of Daejeon, the source of the development of Daejeon, and a harmony of culture, administration, transportation, economy, and education
Brand Slogan
Jung-gu, where three generations become one
The slogan of Jung-gu, Daejeon, “Jung-gu, where three generations become one,” symbolically represents the harmony between generations and the powerful change in Jung-gu, expressing via the soft and friendly typeface an image of Jung-gu, where three generations become one.
The meaning behind the words of “Jung-gu, where three generations become one” captures the essence of Jung-gu, as recognized by residents and felt by visitors.
The harmony between generations that energetically coexist, representing a Jung-gu that encompasses all generations, is expressed via the strong, natural calligraphy of the brand slogan.
The brand slogan implies a vision of development based on the identity of Jung-gu, Daejeon, that fits social values such as humanity, communication, community and cooperation, with the font designed in a friendly way, making it easily approachable by residents.
Symbols
A bright and beautiful flower that symbolizes courtesy and tenacity
An evergreen tree that symbolizes strong will and fidelity
A symbol of peace and harmony